Twitter and election results
The forthcoming General Election is probably going to be one of the closest in recent UK history, with the pollsters suggesting various hung parliament and minority Labour or minority Conservative government scenarios. During the General Election campaign, Tweetminster is conducting an experiment around whether activity on Twitter correlates to electoral success.Our inspiration for this experiment comes from last year’s General Election in Japan, when a group of software engineers and PhD graduates from Tokyo University undertook a study analysing the correlation between ‘online buzz’ and election results. The aim of the study was to assess if word-of-mouth mentions of candidates could help to predict which ones would be successful. The study found that in a majority of constituencies the most mentioned candidate won the sea.